Dwell are passionate about great furniture design, creating and launching hundreds of exciting new products every year.

Primary Region

United Kingdom


Dwell Affiliate Programme

Dwell started in 2003 from humble beginnings, designing and selling their own range of furniture and accessories through a small store in London. Since then thanks to all the customers who have loved our products we now have stores across the country and are still growing.


At dwell we want the experience of our customers updating their home to be really easy. We carry most of the range in stock so customers don’t have to wait ages for their furniture whether it is for a sofa or a bed. At dwell we are passionate about design and launch hundreds of exciting new products every year, designing and developing the products ourselves, meaning what we offer is unique to dwell.


The dwell affiliate programme enables our partners to promote our online store including everything from sofas to beds, to home accessories for those finishing touches.


More reasons to work with us:

  • We have regular new arrivals on site
  • We offer 10% commission on new customer purchases and 5% on existing customer purchases
  • 30 day cookie window
  • High AOV of £288 (ex VAT)
  • We offer diverse and unique product range, everything available on site you can promote (excluding gift vouchers)
  • We have a set of great lifestyle and brand imagery available to use on request
  • We have physical stores in over 30 locations nationwide with more coming soon, including a central London store. Should you want to view and experience any of our products to promote (please contact our affiliate team to arrange)
  • We have great delivery terms for customers, meaning we deliver to most major UK cities within 7 days. We also offer free click and collect in store on most items
  • We provide regular content and trend information, as well as details on our best selling ranges so you know exactly what to promote


The dwell affiliate programme is a content only affiliate programme, we do not work with incentive (including cashback/loyalty) or voucher code sites. We are looking to partner with relevant home interiors sites looking to promote our ranges, whether that is by a fantastic blog or social feed. Please visit our terms and conditions overview tab for full details of which partners we work with.