Concept by Cruise is pleased to unveil its new stand-alone website, containing an enviable brand mix. Globally sourcing the most sought-after and exclusive menswear brands without the pretentious attitude, Concept is a contemporary style gallery

Primary Region

United Kingdom


Terms and Conditions

Programme Restrictions

Unless explicitly authorized otherwise by CONCEPT BY CRUISE, the following Programme restrictions apply:

Affiliates are not permitted to purchase, own or bid on any domain names with the word 'CONCEPT BY CRUISE' or misspellings of ' CONCEPT BY CRUISE' in the URL. For example,

Affiliates must not include CONCEPT BY CRUISE Brand Terms, or misspelt variations of the same, in the subdomain of their website’s URL (for example:

Affiliates may use correctly spelt CONCEPT BY CRUISE Brand Terms after the domain of their website’s URL (for example,

PPC Policy

No PPC activity is permitted on the CONCEPT BY CRUISE programme including brand and generic terms.  Consequently, we will not be working with PPC affiliates.

Discount codes

On occasion, CONCEPT BY CRUISE may be able to offer voucher codes to selected partners.

Affiliates may only promote codes that are provided through the CONCEPT BY CRUISE affiliate programme (either through our account or directly from CONCEPT BY CRUISE's Affiliate Manager).

CONCEPT BY CRUISE reserves the right to withhold payment of commission if unauthorised voucher codes are used in an affiliate sale. We appreciate that consumers may use voucher codes that they have found via a site other than that which is awarded the sale and this will be investigated before decisions on commission payment are made. Any affiliate found to be displaying unauthorised codes may also have their commission set to zero until the code(s) are removed.

Where voucher codes are issued with an expiry date this should be clearly displayed, and codes should be removed or explicitly marked as expired after this date unless you are advised otherwise. Any affiliates displaying expired codes without marking them as being expired may be suspended from the programme. Please also ensure that you observe the IAB voucher code best practice guidelines.

Gift Vouchers

Commission will not be paid on orders that qualify for a free voucher e.g. for every £100 spent, receive a £20 voucher. Commission will not be paid on orders where a gift card and/or evoucher have been used as a payment method for an order, either as the full payment method or as part payment.